Astrid Lindgren Tote Bag

The Astrid Lindgren Bag carries three esteemed life-affirming citations in an all-purpose bag for school, shopping, or just the favorite bag.’ says Anders Färdig, founder of Design House Stockholm. Astrid Lindgren Bag is designed by Design House Stockholm Studio in a soft and thick canvas. Choose between three citations and three colors. The bag is designed to last forever in 100 % cotton canvas with a zipped inner pocket.

Can a spacious fashionable shoulder bag be an expression of rebellion, non-conformist beliefs, and a lust for life? Sure yes, if it carries citations by Astrid Lindgren, who always stood up for humanistic values against oppressors and square-thinking adults in a world that always will crave fantasy and childlike curiosity. Astrid herself was not only the writer of world-famous classics like Emil of Lönneberga, Ronia the Robber’s Daughter and The Brothers Lionheart, her personal life as an opinion-maker and as an activist adopted the same brave spirit as her many childrens characters. She saw life as a gift to be treasured against all kinds of narrow-mindedness, not the least during the World War II when she created Pippi Longstocking for her daughter Karin, Pippi becoming her most famous character and also her debut as a writer in 1945.

All through her life Astrid Lindgren kept fighting for the rights of children, especially girls, against violence and oppression, and for equality and for the perseverance of nature. She has inspired countless of young and old all around the world with her humanistic credo. Today her stories and life is once more deeply relevant. Carry her inspiring words wherever you go, and don’t forget her message that we are free to invent and continuously reinvent our lives and our shared world.

The Astrid Lindgren Bag carries three esteemed life-affirming citations in an all-purpose bag for school, shopping, or just the favorite bag.’ says Anders Färdig, founder of Design House Stockholm. Astrid Lindgren Bag is designed by Design House Stockholm Studio in a soft and thick canvas. Choose between three citations and three colors. The bag is designed to last forever in 100 % cotton canvas with a zipped inner pocket.